simply "take" ...

Ich würde das "just" noch dazupacken, da es ja eine Selbstverständlichkeit sein soll.

"take"

Agree with Sly

Klingt OK; kommt aber null Mal in Google. Ist es wirklich das in England oder USA verwendetet Werbeslogan?

Hab gerade auch ohne 'just' überprüft. Google findet gar keine Treffer, weder für "take Dr. Oetker!" noch für "just take Dr. Oetker!"

"man nehme Dr. Oetker!" hat immerhin "about 154".

"Take one ..." perhaps. There's a recipe book entitled "Take one onion". See also Clarissa Dickson-Wright's recipe for fox(!) casserole: "Take one fox" at
http://news.bbc.co.uk/1/hi/programmes/the_dai...

Habe jetzt auch nochmals ausführlich geguckt und es ist nicht zu fassen! Dieses "Man nehme Dr. Oetke!" und "Qualität ist das beste Rezept" sind doch die schlagenden Worte von deren Werbung - und nichts ist zu finden...

Dr Oetker is not widely known in the UK. I only know of the products through visiting Germany. I'm not (consciously) aware of any advertising for their products here.

Since Dr. Oetker entered the UK market with the Pizza Ristorante brand in 2002 ...

Now I know why I don't recall seeing their ads in England... I moved to Germany just before they moved to England!

before Dr. Oe. started using "Man nehme..." as their slogan, it had actually been in use for, oh, aeons, as the first two words of most recipes. So unless your article is actually about the company, I wouldn't say that those two words were automatic references to their slogan.
What do you say in English recipes apart from "take"? "you will need" perhaps?

True, but from the text that fllows the subtitle I think the (implied) reference is intended.

I think it really depends whether or not your article is about Dr. O. If it is, something vaguely along the lines of: "Take a large dash of quality" might do (you say their international slogan is "Quality is the best recipe").

If the text isn't about Dr. Oetker, I don't think any allusion to the company or its advertising will work given that it's hardly a household name in the UK.

Thanks TGIF. Having lived here since just before they introduced their pizzas to the UK market, and having parents who aren't pizza eaters or fans of cake mixes, I couldn't gague how well known they are in the UK now, although they sound pretty popular according to the reviews of their pizzas on ciao.co.uk etc.